A generated campaign for a skincare label
Sample — this is an illustrative project. The imagery is generated and the client is generic. It is here to show the shape of a case study, and it is replaced as real productions are published.
Art-directed generative imagery and short motion, graded to the brand and delivered at the volume the feed demands.
Concepts were generated against a tight art-direction brief, then chosen, retouched and graded like any other campaign.
Live product macro was cut against the generated backgrounds so the packshots stay true while the world around them scales.
- Client
- A DTC skincare label
- Category
- AI media
- Year
- 2026
- Location
- Studio
- Services
- AI advertising creativeAI product visualizationAI video generation
Credits
- Art direction
- XcellStudio
- Generation
- XcellStudio
- Retouching
- XcellStudio
- Colour
- XcellStudio
Something likethis one?
Tell us what the work has to do. We will come back with a treatment, a crew and a date — not a rate card.